RECOVERY RATES AND RESULTS
UNIQUE 2014 BIN SITES
We’re working to increase public access to recycling by distributing free beverage container recycling bins across the province. Each new unique site bin we add is associated directly with a specific partner and represents another stride towards improved recovery rates across Manitoba. The following chart is a breakdown of the new locations that Recycle Everywhere added in 2014.
OUR PERFORMANCE IS ONLY GETTING STRONGER
Year over year, our programs are becoming more efficient and our delivery more targeted. Every partnership and initiative is focused on our 75 per cent recovery rate goal. And, as we move into our sixth year, we continue to refocus and update our approach. In 2014, a Plan 75 internal strategy document was developed that outlines how to reach that number.
WASTE AUDITS & MATERIAL RECOVERY FACILITY (MRF) AUDITS
CBCRA routinely conducts MRF audits to help measure the performance of the beverage container recycling system. This is accomplished by taking samples of materials from specific locations, sorting these materials into categories and measuring changes over a set period of time. In 2014, six MRF audits were conducted.
In addition, CBCRA uses Waste Audits to evaluate the effectiveness of waste management systems in various public spaces. This helps us to understand the challenges and to provide recycling solutions. In 2014, nine waste audits were conducted: one educational, one northern municipal and seven industrial, commercial and institutional. The education audit in particular showed a marked improvement in recovery rates and lower contamination levels largely due to the Recycle Everywhere 101 program.
Since 2010 four litter audits have been conducted in the cities of Winnipeg and Brandon, two in Steinbach and one each in Flin Flon and Thompson providing litter data in large and smaller Manitoban communities. These litter audits measure the impact of both the ubiquitous Recycle Everywhere beverage bins as well as the targeted Promotion and Education. Since 2010 Winnipeg has seen a 34 per cent reduction in beverage container litter and Brandon a 50 per cent reduction. The impact goes further, however, and the overall litter has decreased in Winnipeg by 39 per cent and in Brandon by 41 per cent. Steinbach continues to exhibit the lowest overall litter numbers the audit company has seen anywhere across North America.
Approximately 70 per cent of beverages are consumed at home, and dwellings such as apartments, condos
and townhouses offer the biggest opportunity to improve recovery rates. That’s why CBCRA and its Recycle
Everywhere program introduced the Mini Bin: a space-saving recycling container that is being distributed free of charge to multi-family residences across Manitoba. In 2014, CBCRA completed a pilot program to test its effectiveness, which saw 20,000 pilot bins distributed to multi-family dwellings across the province.